NeuroWarranty Blogs

Warranty data is an important source of information for brands. It can provide valuable insights into customer satisfaction, product quality, and service issues. By leveraging warranty data effectively, brands can improve their products and services to better meet customer needs. What Is Warranty Data?  Warranty data is information collected from customers when they purchase a product or service with a warranty. This includes the date of purchase, the type of product purchased, any problems encountered during use, and how the problem was resolved (if applicable). The purpose of collecting this data is to identify potential problems that may arise with a particular product or service to prevent them from occurring in the future.  By leveraging warranty data effectively, companies have access to valuable insights into what works well for their customers –and what doesn’t–so they can continually refine their offerings based on real-world feedback. In addition, it gives them an opportunity

Whether you are a small D2C brand or a large corporation, the ability to make your customers register their products for warranty is critical for success.  Making customers register for a warranty not only makes the process a lot simpler for future claims but also gets you important first-party customer data. The customer data can then be used to build a personal connection with your marketplace and retail customers. As brands slowly start to digitize their warranty processes, a large number of brands think a form on a website is all they need to get their customer to register their warranty. The problem with website forms is it is one size serves all solution. No matter what product they buy, all customers will be directed to the same page. As a result, they have to enter details like product id, SKU, model etc resulting in a high drop-off rate. Read this blog to know “ Why you should use warranty management software in place of a web form .”